Feedback on our Film Poster

The poster below was my finished product before we received all of our feedback.

I received a mixed response of positives and negatives comments towards the apperence and the function of the poster. The negative points allowed me too change or improve on the weakness of my product. The aim is for more people to be interested in the trailer so that more people are attrcted to our film and the rest of our promotional package.

The following points list the strengths of my product;

• All the pictures included in the poster are very high resolution which means it look professional and can be made larger if sized correctly.

• All of the conventions for a poster are displayed clear on the product.

• The structure of the poster is well thought through and everything is aligned.

• The headlights on the car really attract the audience.

• All of the information on the poster is relevant to do the function it was given.

• Everything fits together softly without any harsh areas to look at.

The following points list the negatives of my product;

• One of the conventions that is missing to my products is the cast names that are in the film.

• The colouring of the two photographs is too different to put together smoothly.

• The shadow effect on the two characters needs to be more highlighted.

Using all of the feedback that Sophie and I gained from our audience on the products that we produced, we decided to alternate the poster to improve upon the weaknesses.

Stating the simplest task first, I went on to add the cast names of the characters so that the audience would know the people who play the characters in the production.

Next I moved on to adding a separate layer which had red and blue surrounding the areas of the characters faces then screened the layer so that they had a mood filter. Giving Daniel a red colour with connotations of danger/conflict and blue to Anna with connotations of being a cold person with no compassion anymore. This solves the problem of both the colouring of the images and the shadowing because afterwards I added a curves layer which slightly adjusted the colour tone and made the shadowing more predominant.